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The first rejuvenated edition of \u2018A Working Lunch with Nordin\u2019 dealt with the highly emotional topic of \u2018Brands, Businesses and Boycotts\u2019 featuring speakers, from left, Nordin Abdullah, Founder of Crisis Management Centre and Founding Chairman of the Malaysia Global Business Forum (MGBF); and Rizal Kamaruzzaman, MGBF Co-Chairman. The session was moderated by Ruzanna Muhammad, Editor-at-Large of News Hub Asia (NHA). | Photo by NHA\/MGBF<\/p>\n<\/div>\n
The previous format of \u2018A Working Lunch with Nordin<\/i>\u2019 was purely broadcasted online featuring lively conversations over lunch with business and political leaders. The current format is a live audience joining for a working lunch while an online component is simulcast on social media. The extended conversation with business leaders continues after the cameras stop rolling, which allows for both networking and knowledge sharing.<\/p>\n
Nordin Abdullah, MGBF\u2019s Founding Chairman, said, \u201cWe have decided to blend the two worlds; those joining online can get one experience while those who are attending the lunch can benefit from the direct access to decision makers, networking with businesspeople and the experience of some of the great venues where we will host these programmes.\u201d<\/p>\n
In keeping with the approach of deliberating on critical issues, the first rejuvenated edition of \u2018A Working Lunch with Nordin<\/i>\u2019 dealt with the highly emotional topic of \u2018Brands, Businesses and Boycotts<\/i>\u2019 as many companies and now economic planners look to deal with the increased impact of boycotts and divestment.<\/p>\n
Nordin continued, \u201cLeveraging the data-driven and community focused \u2018Reputation-Response Dynamic\u2019 concept that was developed by the team at the Crisis Management Centre, we implement a process that ensures order can be established to a situation that can be defined as highly disruptive and requiring management of rapid change for stakeholders.\u201d<\/p>\n
\u201cNow more than ever, we are seeing a massive increase in boycott activities for multiple reasons not just emanating from the conflicts making the headline news. Communication and consumer education remains critical, but a simple press release is not going to have much impact in the current media storm,\u201d explained Nordin, who is also the Founder of the Crisis Management Centre.<\/p>\n
Joining the discussion were Ruzanna Muhammad, Editor-at-Large for News Hub Asia, and Rizal Kamaruzzaman, the MGBF Co-Chairman.<\/p>\n
For more information about the next edition of \u2018A Working Lunch with Nordin<\/i>\u2019, visit the Malaysia Global Business Forum\u2019s official website www.MalaysiaGlobalBusinessForum.com<\/a>.<\/p>\n View source version on businesswire.com: https:\/\/www.businesswire.com\/news\/home\/20231221705771\/en\/<\/a><\/p>\n<\/p>\n
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